6 STEPS TO PROTECT YOUR SKIN FROM POLLUTION

If you live in a  city , the skin on your face faces pollution on a daily basis. The polluting and volatile substances of  smog  and  UVA rays have an  impact on our health, also on the skin. Therefore, we must defend our skin tooth and nail with  specific products  that  take care of it, clean it and protect it  from pollution.  

What pollutants are most harmful to the skin?  

The  pollution  may be a substance  chemistry , one  urban waste  or  radiation  excessive. This type of pollution causes damage to the ecosystem, the environment and our health. The most common are:  

• Ultraviolet sun rays  
• Polycyclic aromatic hydrocarbons (PAHs)  
• Volatile organic compounds (VOCs)  
• Heavy metals  
• Nitric oxide  
• Suspended particles (PM)  

What are the causes of skin pollution?  

Air pollutants weaken our skin barrier and contribute to altering the skin causing  oxidative damage ,   premature aging ,  hyperpigmentation ,  loss of firmness  and other alterations such as  clogged pores or acne .  

What can we do so that our skin is healthy against pollution?  

If you want to protect your skin from contamination, you must follow a   specific beauty routine  with products designed to  protect the skin barrier . We tell you what steps will help you have perfect skin despite the pollution.  

1. Cleanse your skin to the fullest  

Clean and purify your skin of impurities and traces of  make up  with the  micellar cleansing gel  with green tea. At Equivalenza we know that the answer is always in the ingredients, that is why 90% of the ingredients in this cleaner are of natural origin . Aloe vera calms, hydrates and keeps the skin soft and smooth, and green tea helps fight the signs of aging and regulates sebum. 

2. Exfoliate with a cleaner d é tox  

To keep your skin cared for, it is advisable to use a  3-in-1 facial cleanser  once a week that cleanses, exfoliates and acts as a detoxifying mask . Thanks to the power of charcoal, aloe vera and kaolin clay, this innovative 3-in-1 formula detoxifies and purifies the skin, leaving it soft, mattified and oil-free.  

Afterwards, apply the  detoxifying tonic gel  to eliminate makeup residues that may remain on the face and tone, purify and refresh your skin. This gel helps keep the skin soft and smooth thanks to aloe vera and ginseng. And, as if that were not enough, ginseng fights the signs of aging and stimulates and improves the firmness of the skin, leaving it soft and mattified. 

3. Moisturize and protect your skin on a daily basis  

One of the keys to protecting the skin is to hydrate it daily and protect it from sun exposure. It is best to do it with  a specific cream that nourishes, hydrates and also has sun protection . The  detoxificante sunscreen  with green tea has antioxidant properties that fight the signs of aging and help regulate sebum. In addition, this cream has SPF 15 sun protection to keep the effects of the sun and dehydration on the face at bay.   

4. Build an anti-pollution barrier on your skin  

We love serums! Its silky and light texture and its many benefits have made this beauty secret a must for facial care. The  serum antipollution  with aloe vera is formulated with 97% natural ingredients . It has an anti-pollution active that builds a defense barrier and protects against solar radiation and atmospheric and domestic pollution. Aloe vera will repair your skin barrier, while multiminerals will revitalize and refresh your skin.  

 5. Protects the skin from sun exposure  

Your mother already said it, it is never enough protection . To add even more protection to your skin from UVA rays and pollution particles, add this  light cream  with SPF 50+ to your facial routine. You will get a silky skin without shine. In addition, you will build a defense barrier against solar radiation and air pollution thanks to the second skin effect .  

6. Soothe facial skin with an anti-pollution mist  

Before starting the day, refresh your face with an  anti-pollution facial mist . With aloe vera, this mist energizes, refreshes and protects the skin while maintaining the skin barrier. We recommend that you always carry it in your bag and also use it to fix makeup and protect the skin from pollution particles.